On-Line Classes

There are two ways you can take these classes.

  1. You can purchase access to the entire series of 44 Modules by paying a one-time only fee of $499. That fee can be paid on this website.
  2. You can purchase access to the Module of your choice by paying A$20 per Module. This fee is paid when you select that Module and payment is made via Vimeo. 

For those selecting individual classes there are a number of approaches. Students can commence at Module 1A and work their way through all the classes from beginning to end. This will provide a comprehensive understanding of the full gamut of the music industries. Obviously if you take this approach it would be cheaper to purchases the full series access (which provides you with a saving of $381) 

Some students may prefer to focus on particular areas and for that reason the classes are divided into streams.

It's recommended that all students complete the Foundation Stream and the Legal & Business Stream though - as these provide important building blocks for later streams.

Each Module has a a short essay question attached. If you choose to do this question you will beed to upload a submission of between 300-500 words. These submissions will be personally reviewed and graded by Andrew Watt and based on these submissions you will  receive a certificate of completion, career mentoring and a personalised letter of recommendation that you can use to further your career in the music industries. View the testimonials page to see how these recommendations from Andrew have assisted other students. There is no obligation to do the essay question if you don't want to. 

Course Log In

 

 

 

  • 7B:Artist Marketing

    7B:Artist Marketing This Module introduces the key concepts in marketing artists in the music industry.     You can view this video by clicking the play button above and paying...

    More

  • 7C: Music Publicists.

    7C: Music Publicists. This Module looks at the role of publicity and publicists in the modern music business.     You can view this video by clicking the play button...

    More

  • 7D: Radio and Radio Promotion

    7D: Radio and Radio Promotion This Module looks at the significance of radio and radio promotion in the modern music industry.     You can view this video by clicking...

    More

  • 7E: Digital Marketing

    7E: Digital Marketing This Module looks at the fast emerging area of digital marketing as it applies to the music industries.     You can view this video by clicking...

    More

  • 7F: Marketing a Music Business.

    7F: Marketing a Music Business. This Module considers the way businesses in the music industry market themselves separate to the artists they work with.     You can view this...

    More

  • 8A: Understanding Merchandising.

    8A: Understanding Merchandising. This Module considers that significance of merchandise and what it represents in the music industries.     You can view this video by clicking the play button...

    More

  • 8B: Sponsorship in the Music Industry.

    8B: Sponsorship in the Music Industry This Module considers the nature and importance of sponsorship arrangements in the music business.     You can view this video by clicking the...

    More

  • 8C: Survey of Industry Organisations.

    8C: Survey of Industry Organisations This Module looks at the different organisations that provide the infrastructure of the music industries.     You can view this video by clicking the...

    More